MINI® ⨉ Lo Esencial
How iconic can an object be?
Mutuals, a collection composed of a Clutch, a Portfolio and a system of functional details that pay homage to the most legendary aspects of MINI®, prioritizing iconic shapes and a simple and natural user experience when used on a daily basis.
Both pieces can be interconnected in two different ways with the same system: by joining with a simple pen or using the integrated strap. The system was designed specifically for this collection inspired by MINI's characteristic lines and proportions, achieving a functional modulation of the space we carry on a daily basis.
Lo Esencial detected certain attributes of MINI, those aspects that make it unique and fused them precisely with the functional and configurative simplicity that characterizes the brand, achieving simple and iconic objects. The raison d'être of each detail, the creative use of each space and the proportion that characterizes MINI, were pillar concepts in the development of the entire collection.
MINI® Clutch
Ideal for storing your personal items while traveling, or during your day to day life.
Dimensions: 21cm x 14cm
Integrated pen and strap interconnection system.
MINI® Folio
Capacity for laptop, iPad, books and other essentials. Its silhouette is conceptualized from the iconic shape of the MINI roof, achieving a simple and unmistakable silhouette.
3-position adjustable strap included
MINI® KEYCHAIN
The perfect new companion to your car key. A single key ring with double entry
